Direct Dialogue is a qualitative market research consultancy. We are known for work that develops ideas, brands and communications. We are based in UK and work internationally.

In a world awash with data, decision-making becomes harder and slower.

We’re not concerned with Big Data.

Or small.

(Or, being honest, data at all. )

We connect our clients and their agencies with the people who use their brands. We search for the things that will matter in building a brand’s success. These tend to be human details, rooted in real lives and emotions.

The strongest brands are based on an agreement – when those managing, delivering and using the brand all ‘get it’. Walking in step, if you like.

We see research as a process of positive negotiation, between businesses, brands and their users. We build a positive accord over the things that matter for your brand.

This means your thinking can progress further and faster.

.